Select a start and end date for your test. If you don’t have mobile-only campaigns, then (upon the experiment’s end) you’ll need to segment your experiment campaign’s results by device to see how AMP specifically affected mobile performance. Select the campaign you want to … Nie znaleziono żądanego adresu URL strony AMP. If you want to examine the effects of more than one change, use separate tests. There are two different ways to A/B test your AMP campaigns. Công cụ kiểm tra trang AMP hiện đã hỗ trợ Câu chuyện trên web. To ostrzeżenie wyświetli się wtedy, gdy do tego samego filmu prowadzą dwa różne adresy URL. AMP can be applied across various web touch points Used by popular and global platforms like Google, Bing and Twitter, AMP allows you to ensure users from all these surfaces get an unparalleled, often instantaneous and native-feeling experience by defaulting to AMP pages when available. //www.google.com/tools/feedback/metric/report, Coronavirus (COVID-19) Resources and Updates, Subscribe to our Best Practices newsletter. Does not allow for bidding changes; only allows for creative and URL changes. Read the latest Google Webmaster Central posts about performance & speed. Approved by the team who built Google Ads, the Google Ads Best Practices newsletter provides actionable tips and tactics to help you get the most out of your campaigns. Run the test Oprócz standardowych błędów AMP raport może wskazywać dodatkowe problemy (błędy lub ostrzeżenia) opisane poniżej. Please wait 2 days to ensure your AMP page is served from cache before testing. Strona używa nieprawidłowego odniesienia do strony relacji w technologii AMP jako do własnej wersji AMP. If you are using an audience list, make sure it has at least 10,000 users so that you have enough data to analyze. Strona kanoniczna zawiera odniesienie do wersji strony AMP, które korzysta z nieprawidłowo sformatowanego adresu URL. If you plan to run any type of experiment with a campaign that uses Google automated bidding, allow at least one week for both the original campaign and experiment campaign to recalibrate to their new traffic levels before assessing results. No need to create duplicate campaigns for testing. Rozwiń pozycje znalezionych błędów, a następnie kliknij numer wiersza, by wyświetlić szczegółowe informacje na temat wybranego błędu. Hãy kiểm tra một Câu chuyện trên web để xem các vấn đề cũng như thông tin liên quan và các tùy chọn xem trước. //www.google.com/tools/feedback/metric/report, Problemy związane z AMP wynikające z wymagań Google, Dowiedz się więcej o naprawianiu stron 404, Więcej informacji o tym, jak strona inna niż AMP powinna odsyłać do strony AMP, metatag lub instrukcja „unavailable_after”, Więcej informacji o prawidłowym tworzeniu odniesień do stron AMP, zweryfikowanym właścicielem witryny w Search Console, Wytyczne dla programistów dotyczące stron AMP w wyszukiwarce Google. Choose a traffic split. Tests Accelerated Mobile Pages for valid markup. Don’t: Forget that creatives in experiment campaigns go through ad approvals, just like those in other campaigns. Select the campaign you want to run ad variations for. Zalecamy umieszczenie na stronie AMP wszystkich ważnych zasobów treści, które zawiera strona kanoniczna. Name your campaigns clearly (for example, “Campaign name_AMP” for the draft) to make them easy to find later. You can't create experiments on campaigns that have shared budgets or test AMP with Dynamic Search Ads (DSAs). settings. You can use the AMP Test to check the validity of an AMP page, and to verify that it has the … When running an AMP ad variation test, you can segment the test results by device to isolate the performance metrics on mobile. After you launch the experiment, you’ll need to ensure that any changes made to the original campaign are also made to the experiment campaign (or vice versa). Do: Run experiments on campaigns that target mobile traffic. Don’t: Use campaigns that have less than 250 clicks per day. Updates original and modified campaigns when you make a change to the original. Here are some tips to help your AMP test campaigns run smoothly: Do: Use https://search.google.com/test/ampto make sure your AMP page is valid during the test period. Do: Focus your tests on one variable at a time. Keep in mind that you won’t be able to create multiple ad variations for the same campaign in the same date range. When creating your draft campaign, only change the final mobile URL— keep everything else the same for the clearest results. Nie jest to dozwolone, ponieważ strona relacji w technologii AMP jest z definicji samodzielną kanoniczną stroną AMP – musi zawierać odniesienie do siebie w tagu . (Nie ma to wpływu na indeksowanie ani na pozycję strony w rankingu). If a budget bid strategy is applied to the original campaign, you should remove the budget bid strategy before you create the experiment because budget bid strategies can't manage spend when the budget is shared. AMP is a web component framework that you can use to easily create user-first websites, stories, emails, and ads. Do: Schedule and run the test for at least 2 weeks, or until D&E shows statistically significant results. You can, however, segment the experiment campaign's results by device, but there will be no statistical significance reporting available. In the “Enter text to find” field, enter the mobile URL that you’d like to replace with the updated AMP URL. Może to uniemożliwić wyświetlanie takiej strony razem ze wszystkimi funkcjami standardu AMP w wyszukiwarce Google. Be sure to: Select “Use a different final URL for mobile”, then paste the AMP campaign url. How to A/B test your AMP campaigns using ad variations. After you've created AMP content, here are some ways to validate your AMP content for Google Search:. Your URLs also need to follow a consistent pattern for string replacement (for example, m.example.com / amp.example.com). How to A/B test your AMP campaigns using ad variations. Google partners with Measurement Lab (M-Lab) to run this speed test. Integrate across Google products Google Search Prepare your AMP pages for Google Search. The more mobile clicks your campaign receives, the faster your test will reach a significant result. Similarly, if you choose to add experiment creatives back to the original campaign, those creatives will also need to be reviewed. NEW TEST. Może to być mylące dla użytkowników korzystających z wyszukiwarki na urządzeniach mobilnych, którzy widzą jedną domenę URL w wynikach wyszukiwania, a inną po otwarciu strony w czytniku AMP. Pamiętaj, że film jest wykrywany na podstawie adresu URL. Google has many special features to help you find exactly what you're looking for. Strona kanoniczna zawiera odniesienie do strony AMP, która w rzeczywistości nie jest stroną AMP. Jeśli strona zawiera dane uporządkowane, możesz się im dokładniej przyjrzeć. Test będzie obejmować wszystkie przekierowania występujące na stronie. ; Use the AMP status report to monitor the performance of all AMP pages on your site. Watch out for differences in: If any of these elements are different between the AMP and non-AMP page, then they may skew test results and paint an inaccurate picture of AMP performance. To run the test, you'll be connected to M-Lab and your IP address will be shared with them and processed by them in accordance with their privacy policy. Za pomocą testu AMP możesz sprawdzić poprawność strony AMP i upewnić się, że jej konfiguracja umożliwia wyświetlanie jej w wynikach wyszukiwania Google. If you are only changing the URLs in a single ad group, we recommend moving that ad group into a new campaign, pausing the ad group in the original campaign, and then running an experiment on the new campaign. Aby rozwiązać problem, użyj większego obrazu (zgodnie z naszymi. When your ad variation has ended, click the. Ideally, the original campaign that you use to create the experiment should be mobile only. You can use the AMP Test to check the validity of an AMP page, and to verify that it has the proper configuration to appear in Google Search results. Combining speed and smoother loading, AMP landing pages often provide a better landing page experiences, and landing page experience is an important factor in your Quality Score. This can take about a day, so keep this in mind when setting your experiment start date. Xem trạng thái AMP của trang web của bạn Xem những trang AMP và Câu chuyện trên web mà Google có thể tìm thấy và thu thập dữ liệu trên trang web của bạn, cũng như những trang có lỗi. The original campaign and the experiment use a shared budget. Don’t: Avoid making changes to campaigns while running your test. Uwaga: jeśli chcesz sprawdzić, czy Twoje strony AMP są poprawnie indeksowane, skorzystaj z narzędzia do sprawdzania adresów URL, a nie z narzędzia do testów AMP. Update the draft campaign’s mobile URLs. Film umieszczony na stronie kanonicznej jest niedostępny w jej wersji AMP. We recommend using drafts and experiments only if you are updating all the final mobile URLs in the experiment campaign. We hope this helps you better test the efficacy of driving your search ads traffic to AMP pages. Uporządkowane dane na stronie AMP odnoszą się do obrazu, który ma rozmiar mniejszy od zalecanego.

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